The idea behind the concept of "Novi First" Initiative, came into existence when:
it was found that many a software developers create a software for some client and are unable to create a market for that application..
"NOVI First" is an initiative to create a database of software dealers and, Softwares developed by individual software developers or software development companies, so that all have a one stop point to get the customer needs fulfilled in his budget.
As most of customized softwares are based on only one clients requirement, they loose their marketing potential for other customers, we shall be promoting development of those Softwares on Case to Case Basis until the software is universally Marketable & Royalty Benefits shall be passed on to Developer/ Co.